Somerset Garden Yurt & Gypsy Caravan Website

Somerset Garden Yurt –
Case Study

The Brief

The Glorious Glamping Website!  

When we were approached by Garden Yurt owners their website was built with a CMS (Content Management System) that couldn’t handle much in the way of effective onsite SEO (Search Engine Optimization).  They were also seeking advice about an expensive and ruthless SEO company that were charging anything from £600 to £1000 per year.  All for very little real effort.

We took the site over and changed the content management system over to WordPress, installed Yoast SEO plugin, security plugins and a great & versatile responsive theme (so it could be seen on all devices).

We then took all the old site URL’s and made sure they married up to the new site, using 301 redirects where necessary.  This means that any of the old “juice” going to the old Url’s would now be passed onto the new URL’s.

Website Design & Photo Manipulation

Due to the stunning, natural “outdoorsy” nature of the business we knew that images had to sell the idea of going on holiday there, so the site had to be fresh, friendly and Glamping being the whole theme, fun for all the family… and even pets too.

The images were all taken by the owners, emailed to us.  We took them into our photo-processing software, cropping and altering colour tones to bring out the vibrancy of the Glamping site.

Search Engine Optimisation – SEO

This business was already doing quite well from a few backlinks that the owners had implemented.  At MobileWebsiteDesignUK we wondered if they actually needed additional off-site SEO.  Before we built their site we began monitoring their position in the SERPs (Search Engine Results Pages) and once we had that data, and with the improved on-site SEO we believed that moving the site over and concentrating on valuable keywords would only have added value impact.  We were right.

We love the end result.  See it here: Dog Friendly Camping Somerset

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Corporate Rebranding

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Website Redesign

Day Turnaround

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Profit Up